Privacy Policy

How we collect, use, and protect your personal data in compliance with GDPR

Last Updated: March 26, 2025

Introduction

At Advent Labs ("we", "our", or "us"), we are committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, store, and share your information when you visit our website (adventlabs.ai), use our services, or interact with us in any way.

This Privacy Policy applies to all users of our website and services, regardless of location. However, we have included specific provisions for users in jurisdictions with specific data protection regulations, such as the European Union (General Data Protection Regulation or "GDPR").

By accessing or using our website and services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our practices, please do not use our website or services.

Data Collection

Personal Data We Collect

We collect various types of personal data to provide and improve our services. The personal data we collect may include:

  • Contact Information: Name, email address, phone number, company name, job title
  • Account Information: Username, password (encrypted), account preferences
  • Technical Information: IP address, browser type and version, operating system, device information, time zone setting
  • Usage Information: Pages visited, features used, time spent on pages, links clicked, interaction data
  • Communication Information: Emails, chat messages, feedback, survey responses
  • Marketing Information: Marketing preferences, responses to our marketing campaigns

Methods of Collection

We collect personal data through various methods, including:

  • Direct Interactions: When you fill out forms on our website, subscribe to our newsletter, request information, or contact us
  • Automated Technologies: Through cookies, server logs, and similar technologies when you browse our website
  • Third-Party Sources: We may receive information about you from third-party sources, such as business partners, analytics providers, and social media platforms

Legal Basis for Processing (GDPR)

For users in the European Economic Area (EEA), we process your personal data on the following legal grounds:

  • Consent: When you have given us explicit consent to process your data for specific purposes
  • Contract Performance: When processing is necessary to fulfill our contractual obligations to you
  • Legitimate Interests: When processing is necessary for our legitimate business interests, provided these interests do not override your fundamental rights and freedoms
  • Legal Obligation: When processing is necessary to comply with our legal obligations

Data Usage

How We Use Your Data

We use your personal data for various purposes, including:

  • Providing Services: To deliver the services you have requested, manage your account, and fulfill our contractual obligations
  • Communication: To respond to your inquiries, provide customer support, and send important notices and updates
  • Personalization: To personalize your experience on our website and provide content and features that match your interests
  • Marketing: To send you marketing communications about our products, services, and events (with your consent where required)
  • Analytics: To analyze usage patterns, monitor the effectiveness of our services, and improve our website and offerings
  • Security: To detect and prevent fraud, unauthorized access, and other potential security issues
  • Legal Compliance: To comply with applicable laws, regulations, and legal processes

Automated Decision-Making

We may use automated decision-making processes to analyze your data and provide personalized services. These processes may include:

  • Analyzing your usage patterns to recommend relevant content or features
  • Segmenting users for targeted marketing campaigns
  • Detecting potential security threats or fraudulent activities

You have the right to request human intervention, express your point of view, and contest any decision made through automated processes. To exercise these rights, please contact us using the information provided in the "Contact Information" section.

Data Storage and Security

Data Storage

We store your personal data on secure servers located in the European Union and the United States. We may transfer your data to countries outside your country of residence, including countries that may not have the same level of data protection as your country. When we transfer data internationally, we ensure appropriate safeguards are in place to protect your information, such as:

  • Standard Contractual Clauses approved by the European Commission
  • Binding Corporate Rules for transfers within our corporate group
  • Compliance with approved codes of conduct or certification mechanisms

Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including:

  • For the duration of our contractual relationship with you
  • As required to comply with legal obligations
  • As necessary to resolve disputes or enforce our agreements

Specific retention periods for different types of data:

  • Contact Information: Retained for up to 7 years after your last interaction with us
  • Account Information: Retained for the duration of your account plus 2 years
  • Technical and Usage Information: Retained for up to 2 years
  • Marketing Information: Retained until you withdraw your consent or unsubscribe

Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. Our security measures include:

  • Encryption: We use industry-standard encryption technologies (SSL/TLS) to protect data in transit and at rest
  • Access Controls: We restrict access to personal data to authorized personnel on a need-to-know basis
  • Regular Audits: We conduct regular security assessments and audits of our systems and processes
  • Employee Training: We train our employees on data protection and security best practices
  • Incident Response: We have procedures in place to handle security incidents and data breaches

While we take reasonable steps to protect your data, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data.

Third-Party Services

We use various third-party services to help us operate our website and provide our services. These third parties may have access to your personal data to perform specific functions on our behalf. We ensure that all third-party service providers adhere to appropriate data protection standards.

Third-Party Service Providers

We may share your personal data with the following categories of third-party service providers:

Analytics Providers

We use analytics services to analyze how users interact with our website and improve our services.

Payment Processors

We use payment processing services to process payments for our services.

Social Media Integration

Our website includes social media features, such as share buttons and links to our social media profiles. These features may collect your IP address, the page you are visiting on our website, and may set cookies to enable the feature to function properly. Social media features are either hosted by a third party or directly on our website. Your interactions with these features are governed by the privacy policy of the company providing them.

Third-Party Links

Our website may contain links to third-party websites, plugins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. We encourage you to read the privacy policy of every website you visit.

Google API Data Usage

Limited Use Disclosure: Advent Labs may use Google APIs to provide certain services. When we access or use data from Google APIs, we adhere to the following principles:

Advent Labs does not use any data obtained through Google APIs to develop, improve, or train generalized AI or machine learning models. All data is used strictly to provide the services requested by the user.

This means that any information we receive through Google APIs (such as calendar data, email content, or other Google service data) is only used for the specific purpose of delivering the functionality you've requested. We do not aggregate this data, analyze it for patterns, or use it to train our AI systems.

Our use of Google API data complies with Google API Services User Data Policy, including the Limited Use requirements. We only request access to the minimum data necessary to provide our services, and we maintain appropriate security measures to protect this data.

If you have connected any Google services to Advent Labs and wish to manage your connections or permissions, you can do so through our portal at https://portal.adventlabs.ai. While we request comprehensive access to Google services to provide full functionality, we maintain our commitment to only use this data for providing the specific services you've requested.

User Rights

Depending on your location, you may have certain rights regarding your personal data. We are committed to respecting these rights and providing you with control over your information.

Rights Under GDPR (European Users)

If you are located in the European Economic Area (EEA), you have the following rights under the GDPR:

  • Right to Access: You have the right to request copies of your personal data that we hold
  • Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete
  • Right to Erasure: You have the right to request that we erase your personal data, under certain conditions
  • Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions
  • Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions
  • Right to Data Portability: You have the right to request that we transfer the data we have collected to another organization, or directly to you, under certain conditions
  • Right to Withdraw Consent: You have the right to withdraw your consent at any time where we relied on your consent to process your personal data

How to Exercise Your Rights

To exercise any of the rights described above, please submit a request using one of the following

We will respond to your request within 30 days (or the timeframe required by applicable law). We may need to verify your identity before processing your request. To verify your identity, we may request additional information from you, such as your name, email address, and other account information.

In some cases, we may deny your request if we are legally permitted or required to do so. If we deny your request, we will explain the reasons for the denial.

Cookies

Our website uses cookies and similar technologies to enhance your browsing experience, analyze website traffic, and personalize content. This section explains what cookies are, how we use them, and how you can manage your cookie preferences.

What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently and provide information to the website owners. Cookies can be "persistent" or "session" cookies. Persistent cookies remain on your device after you close your browser, while session cookies are deleted when you close your browser.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for the website to function properly. They enable basic functions like page navigation, secure areas access, and remembering your preferences. These cookies do not collect personal information and cannot be disabled.

Performance Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They help us improve the performance and user experience of our website.

Functionality Cookies

These cookies allow the website to remember choices you make (such as your username, language, or region) and provide enhanced, more personal features.

Targeting/Advertising Cookies

These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.

Third-Party Cookies

In addition to our own cookies, we may also use various third-party cookies to report usage statistics, deliver advertisements, and so on. These cookies may track your browsing habits across different websites and online services.

Managing Cookie Preferences

You can control and manage cookies in various ways. Most web browsers allow you to manage your cookie preferences through their settings. You can:

  • Delete cookies from your device
  • Block cookies by activating the setting on your browser that allows you to refuse all or some cookies
  • Set your browser to notify you when you receive a cookie

Please note that if you choose to block or delete cookies, you may not be able to access certain areas or features of our website, and some services may not function properly.

You can also manage your cookie preferences through our Cookie Preferences Center, which allows you to select which categories of cookies you accept or reject.

For more information about cookies and how to manage them, visit www.allaboutcookies.org.

Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us using the information below:

Data Protection Officer

Email: privacy@adventlabs.ai

Postal Address

Advent Labs

Paxlaan 10, 2131PZ
Hoofddorp
Netherlands

Supervisory Authority

If you are located in the European Union and believe that we have not adequately addressed your data protection concerns, you have the right to lodge a complaint with your local supervisory authority.

Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make changes to this Privacy Policy, we will update the "Last Updated" date at the top of this page.

For significant changes that materially affect your rights or how we use your personal data, we will provide notice through one or more of the following methods:

  • Displaying a prominent notice on our website
  • Sending an email notification to users
  • Requiring you to acknowledge and accept the updated Privacy Policy before continuing to use our services

We encourage you to review this Privacy Policy periodically to stay informed about our data practices. Your continued use of our website and services after any changes to this Privacy Policy constitutes your acceptance of the updated policy.

If you do not agree with the changes to this Privacy Policy, you should discontinue your use of our website and services.